Press Notes – Tinitell 2016.
When talking about technology and children, many people would say how smartphones, tablets, video games and other devices have reduced kids’ time playing outdoors. Many parents would rather have their children spend time running and playing outside, exploring the outdoor world than using consumer technology.
Tinitell is a piece of technology for kids that actually enables them to play outside more and for longer periods, as it makes it far easier for parents to communicate with their children.
The world’s smallest wearable phone designed for kids, Tinitell is operated through the click of a button. The more advanced features have been moved into the accompanying Tinitell smartphone app for parents, which can also be used to geo-locate one or several kids.
The idea originated when Swedish-American founder Mats Horn spent an evening at a friend’s house. His friend didn’t feel comfortable letting his child go out to play unaccompanied, but also had to cook dinner. The immediate (and unsatisfactory) solution was for everyone to stay inside. Mats decided then to create a better option for parents looking to stay connected without inhibiting childhood freedom.
Mats moved back to Sweden and assembled a young, but accomplished team. Their solution is an affordable, durable, and elegant GPS-enabled wearable phone, paired with a mobile app for parents. Its audio contacts guidance is simple, its design is intuitive, and its waterproof construction will hold up on even the most rugged adventures.
The Tinitell team is passionate about technology and design. However, at the end of the day, their core philosophy is to encourage more kids to just go outside and play.
Tinitell has one primary button to make calls with – just press and hold the big button to initiate a call. You can scroll through up to 12 numbers you want to call by pressing the + / – buttons.
Parents manage it from a smartphone app, from where they can also locate Tinitell. The app is Tinitell’s command center. You can see how active your kid is, you can control who can make calls and how. It enables kids to explore further and gives parents peace of mind, while encouraging their child to discover the world.
For the most part, Tinitell communicates with the app via the 2G network, for functions like change contacts, or request Tinitell’s position. The only exception is when Tinitell is paired with the app. Then it uses Bluetooth.
Tinitell comes in a variety of colors and the expected retail price is $149. The design is created by a team of Scandinavian industrial designers, and is also made to appeal to grown-ups seeking a basic wristphone for rugged outdoor activities, as well as to the elderly and disabled.